Transforming fertilizer production: Genesis Fertilizers’ low-carbon vision for Western Canada.

Advanced technologies, strategic partnerships, and farmer-focused innovation at the heart of Genesis Fertilizers' proposed facility.

Western Canada’s farming sector, the backbone of its economy, is at a crossroads. Volatile fertilizer prices, heavy reliance on imports, and the urgent need for sustainable practices pose significant challenges for farmers striving to maintain profitable and environmentally responsible operations.

Recognizing the urgency of these issues, Genesis Fertilizers—a farmer-driven initiative—has taken a bold step to reshape the future of agriculture. Their mission: proposing to construct Canada’s first low-carbon nitrogen fertilizer facility, designed to stabilize supply, lower net operational costs for farmers, and reduce the carbon footprint of fertilizer production.

This multi-billion dollar proposed facility is more than an infrastructure investment. It represents a groundbreaking vision for agricultural sustainability, integrating advanced carbon capture technology and innovative production methods. Through strategic partnerships with global technology leaders including DL E&C, thyssenkrupp Uhde, thyssenkrupp Fertilizer Technology, Stamicarbon, and CARBONCO, Genesis Fertilizers is turning a bold idea into a reality—empowering farmers and setting a new standard for the industry.

Building a facility for the future

Belle Plaine, Saskatchewan, Canada, offers a unique confluence of resources and infrastructure, making it the perfect home for Genesis Fertilizers’ proposed facility—a project that aims to transform agriculture in Western Canada. With strong regional demand for fertilizers, abundant natural resources, and robust transportation networks, the region provides all the ingredients for success.

Western Canada’s natural advantages make it an ideal hub for nitrogen fertilizer production. Affordable natural gas powers the ammonia production process, a key step in creating high-quality nitrogen-based fertilizers. The region's reliable water resources ensure uninterrupted operations, while local energy infrastructure supports the electricity needs of advanced, energy-efficient production technologies.
Canadian and US markets. These integrated advantages will allow Genesis Fertilizers to operate with efficiency and sustainability, directly benefiting Western Canadian farmers.










Facility Highlights:

• Over a million metric tonnes of ammonia and nitrogen-based fertilizers, including urea, urea ammonium sulfate (UAS), and diesel exhaust fluid (DEF), based on current market mix expectations.
• Advanced carbon capture technology capable of sequestering up to 800,000 metric tonnes of CO₂ annually, with plans to transport captured carbon to the Belle Plaine carbon hub.

For farmers, this facility represents more than just a reliable fertilizer source—it’s a game-changer. A consistent fertilizer source will help farmers navigate market fluctuations, reduce their net operational costs and boost productivity and profitability. Most importantly, as a farmer-owned initiative, profits, including from reduced freight and import costs versus comparable fertilizer sources, flow directly back to the people who matter most—farmer-owners themselves.

Western Canadian farmers, long burdened by volatile prices and unreliable supply chains, see Genesis Fertilizers as a beacon of hope. As one farmer shares, "This proposed facility gives farmers like me a sense of ownership and security. We’re not just buying fertilizer anymore—we’re part of a movement to bring reliability and stability to our operations."

Another farmer emphasized the value of ownership: "Having a stake in a fertilizer facility means we’re not just consumers. We’re investors in our future, and that changes everything."

These voices reflect the excitement and hope surrounding the Genesis Fertilizers proposed facility, which aims to address the core challenges farmers face.

From vision to reality: Genesis Fertilizers’ roadmap to a sustainable future

Planning, financing and constructing a facility of this scale is no small feat. It demands meticulous planning, global collaboration, and a phased approach rooted in innovation. Genesis Fertilizers’ detailed roadmap highlights its unwavering commitment to transforming this ambitious vision into reality.

The roadmap:

1. Initial feasibility study: Comprehensive research identified Belle Plaine, Saskatchewan, as the ideal site. Factors such as resource availability, market demand, and logistics cemented the location’s potential.
2. Front-end engineering design (FEED): Genesis has engaged DL E&C to establish the technical blueprint for the facility. This phase includes cost estimates, timelines, and design details. DL E&C’s global expertise ensures the proposed facility meets world-class standards.
3. License & PDP agreements: Genesis secured partnerships with industry leaders to integrate advanced technologies:
   • thyssenkrupp Uhde: Global leader in ammonia technology, supplying advanced equipment for high-efficiency nitrogen synthesis.
   • thyssenkrupp Fertilizer Technology: Experts in fluid bed urea granulation, optimizing fertilizer quality and production.
   • Stamicarbon: With over 75 years of expertise, offering state-of-the-art solutions for efficient urea production and maintenance.
   • CARBONCO: World-class leader implementing carbon capturing systems for CO₂ sequestration.
4. Site preparation and infrastructure: Comprehensive geotechnical and topographic surveys have been completed, providing critical data for the structural design of the site. Existing service lines beneath the Genesis property have been identified, and plans are in place to reroute pipelines promptly to enable site construction. Excavation, pipeline installation, and foundation work pave the way for key structures, such as ammonia units and storage tanks.
5. Construction and commissioning: PCL Construction, in collaboration with DL E&C, is set to oversee the assembly of key structures, with operations slated to commence by 2029.

Milestones Achieved:
Genesis Fertilizers has already made significant progress, achieving critical milestones that lay a strong foundation for success:

• Secured Belle Plaine, Saskatchewan, as the ideal site for the facility.
• Received endorsements from the Saskatchewan government, reflecting the proposed facility’s importance to regional economic growth.
• Engaged PwC to oversee funding and government incentives, ensuring robust financial management.
• Awarded CARBONCO as the carbon capture and storage (CCS) technology provider
• Signed an MOU with Whitecap Resources Inc. to integrate cutting-edge carbon capture systems.
• Partnered with DL E&C to define the proposed facility’s scope and technical designs.

These milestones underscore Genesis Fertilizers’ commitment to transparency, collaboration, and environmental stewardship, setting the stage for the next phases of the proposed facility.

Sustainability: The Foundation of Innovation

At every stage of the proposed facility, Genesis Fertilizers has made sustainability a cornerstone of its vision. By prioritizing environmentally responsible practices, the facility will not only reduce its carbon footprint but also empower farmers to embrace sustainable agriculture.

• Carbon capture: Advanced systems designed to sequester up to 800,000 metric tonnes of CO₂ annually, making Genesis Fertilizers a significant contributor to Canada’s national climate goals.
• Efficient production systems: State-of-the-art technologies from thyssenkrupp and Stamicarbon minimize emissions and waste, ensuring the facility operates at world-class environmental standards.
• Empowering farmers: Low-carbon fertilizers will enable farmers to reduce their environmental impact, reduce their net operational costs, and sustain high yield potential while meeting market and regulatory expectations for sustainable practices.

These sustainability initiatives not only position Genesis Fertilizers as an environmental leader but also ensure long-term benefits for farmers, the industry, and the planet.

The Road Ahead

With sustainability and innovation at its core, Genesis Fertilizers is poised to achieve several critical milestones that will bring its vision to life:

• 2024-2026: Finalizing technical designs, securing permits, and preparing the site for construction.
• 2027-2028: Developing seven farmer-focused SuperCentres and integrating advanced technologies to power efficient operations. These state-of-the-art SuperCentres are proposed to be strategically located across Western Canada, designed to source, store, blend, and distribute fertilizers directly to farmers. Utilizing advanced technology and automation, these facilities aim to minimize load and unload times, ensuring high-quality products and exceptional blending capabilities at industry-leading speeds.
• 2029: Commissioning the facility and transitioning to full-scale production, delivering sustainable, locally produced fertilizers to farmers across Western Canada.

These milestones represent the next steps in realizing a project that will not only benefit individual farmers but also strengthen Canada’s agricultural infrastructure and sustainability leadership. Through strategic planning and ongoing engagement with farmers, Genesis Fertilizers is on track to deliver transformative benefits to the agricultural sector.

Economic impact: building Canada’s agricultural backbone

Genesis Fertilizers’ proposed facility is more than a local project—it’s an economic engine poised to drive growth across Saskatchewan and beyond. By supporting local suppliers, transportation providers, and contractors, the proposed facility aims to foster economic resilience and empower communities, reinforcing the region’s position as a hub for sustainable agriculture.

Key economic benefits:

• The facility will generate over 1,500 construction jobs and 180 permanent operational roles, delivering significant employment opportunities that will energize local economies and provide long-term stability for Saskatchewan’s workforce.
• The construction and operation of the facility will directly support regional suppliers, contractors, and service providers, creating a ripple effect of economic activity that invigorates businesses and spurs growth across the province.
• By stabilizing fertilizer supply and reducing reliance on volatile global markets, Genesis Fertilizers aims to give farmers the tools to plan with confidence, strengthening their economic resilience and safeguarding their livelihoods.

Jason Mann, CEO of Genesis Fertilizers, highlights the broader mission: "This proposed project is more than a facility—it’s an investment in the future of Canadian agriculture. By creating jobs, driving local economic growth, and empowering farmers, we’re building a stronger, more sustainable agricultural sector."

Why the vertically integrated farmer-owned model matters

Genesis Fertilizers is redefining agricultural business by adopting a vertically integrated, farmer-owned structure. This model empowers farmers by giving them a direct stake in the facility’s success, ensuring that decisions align with their needs and priorities. Here’s why it matters:

• Unlike traditional fertilizer companies, margins from the Genesis facility flow directly back to farmer-owners. This strengthens their economic position, enabling greater reinvestment in farms and rural communities.
• By prioritizing local production, the facility reduces emissions associated with imports, aligning with farmers’ sustainability goals and Canada’s climate commitments.

Farmer involvement ensures that Genesis Fertilizers stays focused on solving real agricultural challenges. One farmer-owner explains: "It’s empowering to know that decisions about the facility are being made with farmers at the table. This isn’t just about fertilizer—it’s about the future of agriculture."

This unique ownership structure, combined with Genesis Fertilizers’ proposed state-of-the-art facility and sustainability practices, positions the project as a bold step forward. With world-class partnerships and cutting-edge technologies, Genesis Fertilizers is not just proposing to build a facility—it’s proposing to build a future. For farmers, stakeholders, and the agricultural community, this proposed facility symbolizes the power of collaboration and innovation.

Strategic importance for Canada

The benefits of the Genesis Fertilizers facility extend far beyond Saskatchewan. This proposed facility positions Canada as a leader in sustainable agriculture and reinforces its economic and environmental resilience on a global scale:

• By producing a reliable local fertilizer supply, Genesis Fertilizers will ensure that Canadian farmers can meet the demands of a growing population while supporting global food security.
• Reducing dependence on imported fertilizers shields Canada from geopolitical risks and market disruptions, strengthening its economic autonomy.
• By sequestering up to 800,000 metric tonnes of CO₂ annually, Genesis Fertilizers supports Canada’s commitment to reducing greenhouse gas emissions in line with the Paris Accord, setting a new standard for sustainable agriculture.

Genesis Fertilizers: A vision for the future of agriculture

Genesis Fertilizers represents a bold new approach to agriculture—one that empowers farmers, prioritizes sustainability, and drives economic resilience. By addressing critical fertilizer supply challenges and championing innovative solutions, this proposed facility is setting a new standard for the industry.

Through world-class partnerships, cutting-edge technologies, and a farmer-driven ownership model, Genesis Fertilizers is not just reshaping fertilizer production—it’s laying the foundation for a more sustainable, reliable, and prosperous future.

As farmers take the lead in this transformative journey, Genesis Fertilizers stands as a powerful testament to what can be achieved through collaboration and innovation. Together, we are building an agricultural future where profitability and environmental stewardship go hand in hand—ensuring lasting benefits for farmers, communities, and generations to come.



The foregoing article is not an offer to sell or a solicitation of an offer to purchase securities by Genesis Fertilizers. The foregoing article includes forward-looking information and forward-looking statements with respect to Genesis Fertilizers and actual events or results may differ materially from the predictions provided in this article.